A banner image titled, 'Data Science and AI in Automotive industry,' shows the blueprint of automated cars.

AI in Automotive Industry - Maneuvering the Automobile Sector of 2023

By Manas Kochar Category Artificial Intelligence Reading time 10-12 mins Published on Mar 24, 2023

Know the Benefits of AI in Automotive Industry!

We've all heard of the term "self-driving cars" and its prevalence among current technological trends. It is an innovation that has been in development for a long time. Now we have finally witnessed the sci-fi invention to the fullest. All this is made possible through the applications of AI in the automotive industry.

As per BusinessWire, a growth of $60 billion is expected by the end of 2030 in the autonomous car market. Not only that but the manufacturing of robocars is also expected a hike by 8,00,000 units across the world by 2030 (Statista). So, it's obvious that the demand for automobile professionals with Artificial intelligence skills will kiss the sky.

The industry of automobiles has deeply soaked AI and data science into its overall ecosystem. Technology has seen impressive innovations. Electric vehicles, self-driving cars, and even health monitoring systems for vehicles and drivers have been developed.

As already mentioned, artificial Intelligence in automotive industry will reach an amazing hike. This increases the requirement for vehicles with smart programming like speech and photo recognition built into them.

An illustration shows three robots surrounding three different cars displaying various analytical data.

Data science and AI, and data science in the automobile industry provide automakers with the required data. Such data helps to streamline the process more efficiently and transparently. It reduces waste and increases profits to a scalable degree.

The industry offers better knowledge to understand customers. This helps to predict bottlenecks throughout the supply chain. It also enables them to react to global events that negatively affect the industry.

Role of Artificial Intelligence in Automotive Industry

• Manufacturing

Manufacturers can rely on AI to create efficient cars with the help of robots and exoskeletons. Artificial Intelligence also provides effective car assembly with proper management of parts and helps centralize the supply chain.

• Performance

AI is used in the automotive industry in various ways. One of these is to help prevent dangerous situations. It does this by alerting the driver when there is a problem.

This can make the driver in the vehicle aware of the risk and manage it accordingly. AI makes the journey a hassle-free and safe experience.

• Service

IoT sensors can perform the detection of a failure. They also help manage and optimize the vehicle's battery life. Based on the driver's utilization of the vehicle, the advanced AI algorithms can provide suggestions for enhancing the vehicle's performance. There is also an increased demand for using AI for claim settlements.

An illustration shows a self-driving car that uses data analytics to provide various statistics and graphs.

AI in the Data analytics of the automotive industry

The automobile industry receives massive volumes of data. Big data analytics allows companies to gather and organize these data sets. These are then utilized in multiple decision-making processes for marketing and improving their performance.

One of the finest use cases of such data is supporting the mechanization of tasks to boost automation. AI can automate simple daily tasks. This will help the company save money on manual labor. Additionally, it will free up time for other important projects.

Big data and AI can help automotive engineers identify and explore new ideas. They can also use various engineering components to gain a competitive edge.

How AI in automobile industry drives sustainability initiatives?

The automobile industry and consumers have become more aware of sustainability challenges and initiatives. Producing automobiles that emit less harmful gases and contribute to the overall sustainability of the environment is a priority.

Experts optimize fuel and carbon emission efficiency as per the government guidelines to maintain sales and profit targets using artificial Intelligence in the automobile industry.

Predicting and managing traffic demand is possible through AI, where centralizing can be done to improve traffic management. This also results in lower energy consumption by enhancing the travel efficiency of a vehicle. The fuel optimization even helps automakers to claim government credits for sustainability efforts.

Every automobile manufacturer has their targets set when it concerns performance. It is essential to create a reliable product that can enhance an organization's reputation in the industry. Through AI in automotive industry, manufacturers reduce the fuel-consuming capacity in each segment of a vehicle while adhering to the sales target.

An illustration shows an AI-bot suggesting the various steps in the automotive life cycle.

Uses of Artificial Intelligence in the Automotive Life Cycle:-

1. Artificial Intelligence in product development

Product development using AI in automobile industry involves:

• Brainstorming and engineering new ideas in a specified market.

• Improving existing products.

• Solving customer pain points.

Manufacturers can use AI in the automotive industry to analyze car model configurations and component reliability. Tests can be conducted on a small scale before they are implemented at the manufacturer level.

Automakers can test how different components and systems will improve the vehicle's reliability. This testing can occur at various stages of product development. This ensures the overall design is secure or not.

Data science can also be used in the automobile industry. Automakers can use simulations to test the function of various components in car design. They can analyze the performance of the design to determine if it is viable or needs to be modified.

2. Artificial Intelligence in supply chain management

AI in the supply chain optimizes logistics management with far more accuracy. Through precise planning, enhanced demand prediction, reduced costs, and improved performance, AI results in better supply chain management.

3. Artificial Intelligence in Automotive, Sales, and marketing

AI in sales and marketing domains help collect customer information and forecast their behavior. The information collected helps improve the customer journey by understanding customer expectations and improving product quality. Predicting customer behavior towards a product helps in personalizing their purchasing experience.

Digital Twins in Automotive Industry

Designing and testing thousands of parts is very expensive and time-consuming. Artificial Intelligence in the automobile industry can help reduce cost and time.

What is Digital Twin?

A digital twin is a simple virtual model for testing pieces, services, and products. It was first introduced 20 years ago. Through this model, scientists can research actual resources in secure virtual worlds.

We also use twin technology to test, fix, repair, or modify. Furthermore, it assists businesses in conserving time and reducing errors in the final product. Your devotion and economic capital decide how beneficial the digital twin technology will be for your project.

What's next?

AI and Data Science advancements in the automobile industry can increase sales of vehicles. Automation, such as electric vehicles, can bring even more benefits. These vehicles do not harm the environment or the planet. Undoubtedly, data science and AI in the automotive industry have led to better mobility solutions with more connectivity for autonomous vehicles.

Automobile experts provide training in the needed skills in the sector. The field requires many skilled professionals with advanced talents. As the automotive world keeps evolving with data science, the only way for you to achieve a successful career in the automotive industry is through data science training.

Professionals should learn Data Science and AI from industry experts in the automobile industry. They learn through practical implementation and become well-versed in the technologies. If you are interested in Data Science and AI, then a data scientist program in the automotive industry is your best option.